Vercel COO says a 10-person SDR team was cut to one person plus an AI agent

baseten · x · 2026-07-25

Baseten is hosting a session with Jeanne DeWitt Grosser, COO of Vercel, focused on go-to-market team design and using AI agents in sales.

The post highlights that at Vercel she reduced a 10-person SDR team to one person plus an AI agent, and at Stripe she ran outbound with 4 SDRs in a setup where many companies would have staffed around 30.

The event aims to discuss how to build a GTM motion, what small teams can learn from that operating model, and how AI can make lean teams behave like much larger ones.

Related event: Vercel COO Uses AI Agent to Reduce 10-Person Sales Team to 1(2 posts)→

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