Similarweb 2026 GenAI Report: Platforms Hit 9.5B Monthly Visits, Up 70%
SEO · x · 2026-07-23
Similarweb released its 2026 Generative AI Landscape Report. Data shows GenAI platforms averaged 9.5 billion monthly web visits (up 70% YoY), with 655 million monthly unique visitors.
Key trends highlighted in the report:
- Complementary AI Search: 95% of ChatGPT users still use Google, and users prefer multiple AI platforms rather than committing to a single assistant.
- AI Visibility Impacts Decisions: Users were 2 to 4 times more likely to visit an AI-recommended brand than a competitor that wasn't recommended.
- Traffic Disconnect: There is a notable disconnect between the pages ChatGPT cites most frequently and those that actually receive referral traffic.
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