Are founders gaming AEO/GEO summaries with Reddit astroturfing?

hermanschutte · x · 2026-07-20

A founder is asking whether it is worth the risk to use Reddit astroturfing to manipulate AEO/GEO summaries.

The screenshot shows a B2B SaaS competitor allegedly seeding Reddit with near-identical posts and fake account activity to shape how LLM-powered search systems summarize the sector. The poster says this is already affecting citations and search responses, and that direct rebuttals or spam reports only work inconsistently. The underlying question is whether this kind of AI-era reputation gaming is becoming a normal marketing tactic, or too risky to sustain.

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