Google Merchant Center Adds AI Performance Reports

lilyraynyc · x · 2026-07-15

Google Merchant Center is rolling out new AI Performance reports to select US accounts, offering visibility data within AI Overviews and AI Mode.

Located under Analytics > Products > AI Performance, the report is currently limited to a small number of accounts. It displays the performance of "organic/free listings" in AI results and organizes data by stages such as Discovery / Evaluation / Purchase. The original post notes that Google Shopping is the first Google product to offer this kind of query data.

Related event: Google Merchant Center Introduces AI Performance Reports(3 posts)→

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