Starbucks' Custom System Reflects Enterprise Shift

petrusenko_max · x · 2026-07-11

Starbucks spends about $400 million annually on software and recently decided to stop relying on IBM and Microsoft, opting to build custom systems in-house.

The post suggests this reflects a broader enterprise shift: moving away from buying off-the-shelf software toward unifying company data into a single system, re-architecting internal processes first, and layering AI on top. The author emphasizes that AI solutions offer limited value if they only automate the surface level without fixing the underlying processes.

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