Revive Old Leads Instead of Finding New Ones
Warm-Reaction-456 · reddit · 2026-07-08
The author shares an unexpected discovery made while building a WhatsApp bot for real estate agents: reviewing historical CRM leads revealed a massive number of "sleeping leads" that were acquired at a cost but left unattended for a long time.
They believe an automated agent designed to "wake up dead leads" could be more valuable than continuously hunting for new ones. Because consumer buying cycles are often lengthy, re-engaging old leads at the right moment can still lead to conversions.
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