Ethan Mollick: OpenAI's Abandonment of GPTs Is a Strategic Misstep

emollick · x · 2026-07-06

Noted AI researcher Ethan Mollick observes that many enterprises are still actively building GPTs. He finds OpenAI's decision to marginalize GPTs shortly after launch baffling, noting that GPTs were the direct precursor to the current Skills feature. By converting them into an enterprise-grade Skills library for Agents, they could have served as a crucial bridge for organization-wide AI adoption. He views this as a significant missed product opportunity.

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