iPhone Now Ships With 48 Preinstalled Apps, Triple the Original

UX expert Luke Wroblewski noted that new iPhones now ship with 48 preinstalled Apple apps, triple the original iPhone's 16, comparing the practice to Yahoo's 2000s strategy of preloading services based on user behavior.

2026-10-30 ~ 2026-10-31 · 2 related posts

• Original iPhone shipped with 16 apps; new iPhones now come with 48 preinstalled — LukeW · 2026-10-30
• LukeW: iPhone's 48 preinstalled apps echo Yahoo's 2000s portal playbook — LukeW · 2026-10-31