NVIDIA Backs Higgsfield as ARR Tops $1 Billion
AI video generation startup Higgsfield has announced a Series B extension with NVIDIA and TCV joining as new investors, while officially disclosing that its annualized revenue (ARR) has surpassed $1 billion since its Series B round in August. The figure, along with NVIDIA's entry, makes it a standout case of monetization in the AI video space.
Confirmed
- NVIDIA and TCV joined Higgsfield's Series B extension, with the funding earmarked for expanding global infrastructure and the team
- Jensen Huang publicly praised founder Alex Mashrabov, calling him "one of the most visionary and smartest people"
- Key metrics since the August Series B: ARR surpassing $1 billion, enterprise contracts up 71%, and over 40 million users
- The company celebrated the revenue milestone with an airship-themed poster; a Reddit post relayed by @videorouter spread with the tone of "made $1 billion out of our pockets," indirectly reflecting its subscriber monetization power
- Founder Alex Mashrabov previously founded an AI video startup acquired by Snap, led Snap's generative AI business, and later left to start Higgsfield
Why it matters
- AI video companies with ARR above $1 billion remain rare; Higgsfield's numbers demonstrate strong monetization across both subscriptions and enterprise contracts
- NVIDIA's strategic investment extends its playbook in the AI application ecosystem, and Jensen Huang's public endorsement has further boosted the company's industry profile
2026-10-24 ~ 2026-10-24 · 5 related posts
Primary sources
- [source] AI video startup Higgsfield claims $1B annualized revenue run rate — videorouter · 2026-10-24
- Higgsfield raises from NVIDIA and TCV, hits $1B annualized revenue — CurieuxExplorer · 2026-10-24
- NVIDIA and TCV back Higgsfield as annualized revenue tops $1B with 40M users — CurieuxExplorer · 2026-10-24
- NVIDIA invests in Higgsfield; founder Alex Mashrabov calls demand ownership the moat — CurieuxExplorer · 2026-10-24
1 near-duplicate retellings: SimplyAnnisa