OpenAI's grandma-themed ads signal B2C bet as enterprises still lean Anthropic
alliekmiller · x · 2026-11-16
Allie Miller flags a contrast: while OpenAI and Anthropic battle for the enterprise market, recent ChatGPT ads all feature grandmas using the voice feature.
She reads this as OpenAI publicly doubling down as a largely B2C company — possibly running the Google playbook — and notes most enterprises she talks to still lean toward Anthropic.
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