Douwe Kiela: showing customers uncalibrated number-go-up charts is disrespectful

lateinteraction · x · 2026-11-15

Douwe Kiela calls out an AI vendor's messaging — "uncalibrated number go up, and here is how a number-go-up would look on a chart if it wasn't illustrative" — arguing that presenting uncalibrated benchmark metrics to the people you're selling to is "actually quite a disrespectful message," a jab at the industry habit of marketing with uncalibrated numbers.

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