Greg Isenberg's 7-step playbook for building the most AI-pilled company

jacob_posel · x · 2026-11-14

Greg Isenberg lays out a concrete playbook for making your company maximally AI-native: build a personal second brain as markdown files in Obsidian; dictate voice notes all day (Wispr) and have an agent file every fact and decision; maintain a company brain of customers, calls, numbers, pricing and playbooks; record every meeting with Granola and pipe transcripts in; keep a facts file of claims agents are allowed to make (kills hallucinated claims); keep a voice file of your 50 best posts and words you never use; and put everything in git so every change is tracked. The thesis: how AI-pilled you are is the whole game.

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