Baldwin Group CEO: AI's biggest insurance disruption is the advisor
LVidegaray · x · 2026-11-14
Writing in Fortune, Baldwin Group CEO Trevor Baldwin argues AI's disruption of insurance brokerage is a given—the real questions are what gets disrupted and how differently firms are preparing.
Most firms are treating AI like every prior tech wave: doing existing work faster. But AI is dramatically changing the economics of gathering information, comparing coverage, and facilitating transactions, so firms whose value lives in those activities face a race to the bottom. Firms built on specialized expertise, deep client relationships, and experiential human judgment can instead change the paradigm, turning risk into opportunity.
The thesis, per the headline: the advisor role itself is insurance's biggest AI disruption target.
More from Companies & People
- OpenAI disbands robotics team five months after relaunch, leaves empty CoRL booth — ns123abc · 2026-11-14
- Anthropic CEO Dario Amodei says his company has the potential to 'solve biology' — Polymarket · 2026-11-14
- Black Forest Labs named to inaugural 2026 AI 100 of top private AI companies — bfl_ai · 2026-11-14
- Anthropic CEO Dario Amodei vows to never use 'corpo speak' — Polymarket · 2026-11-14
- If Jensen Huang exits, open-source AI loses its biggest backer, warns researcher — VraserX · 2026-11-14
- The November AI surprise is now a tradition: from ChatGPT's launch to Jensen's ousting — tkexpress11 · 2026-11-14