Sprites 1.0 launches: autonomous ad agent already managing $30M in spend
Scobleizer · x · 2026-11-12
Sprites 1.0 is a fully autonomous, end-to-end ad agent. Trained on thousands of ads from fast-growing companies, it builds a custom playbook for your brand, budget, and goals, autonomously creates on-brand video and image ads, and runs across Meta, Google, LinkedIn, TikTok, and other major ad platforms.
The company says Sprites has already managed $30M in growth spend for select customers, works inside Slack and Claude, and keeps humans in control via approval steps.
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