Take-Two CEO confirms Rockstar uses gen AI, says cost savings have been small
ChrisGPT · x · 2026-11-12
Take-Two CEO Strauss Zelnick confirmed Rockstar and its sister studios have used generative AI in production, specifically for creating new mobile game levels — while noting "the cost savings have been small," with GTA 6 part of that cost profile.
The author speculates that under such a tight deadline, Rockstar devs were almost certainly using coding agents like Claude Code or Codex in the final months of development, even if just for bug fixes. Unconfirmed, but a notable signal that AAA studios are folding LLM coding tools into their pipelines.
Related event: Take-Two CEO Confirms Rockstar Uses Generative AI(2 posts)→
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