ChatGPT Business Hub adds business-details editing that mirrors Google Business Profile

lilyraynyc · x · 2026-11-11

SEO expert Lily Ray spotted that ChatGPT's new Business Hub lets businesses edit About, Contact, Photos, Location and Hours — 'a baby Google Business Profile.' The optional business description will be shared by ChatGPT in conversations when relevant, signaling OpenAI is building its own merchant-profile layer for AI search commerce.

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