ServiceNow Sponsoring AI Summaries on Third-Party Pages, Screenshot Shows
gaganghotra_ · x · 2026-11-10
gaganghotra spots companies sponsoring AI summaries on third-party pages: a screenshot shows a summary about ChatGPT search volume labeled 'SPONSORED BY ServiceNow.' The summary claims ChatGPT search has reached 1/5 of Google's query volume with 1.2B weekly users, while independent estimates from Ahrefs and SEOClarity put it at 7.5%-12%. Sponsored AI summary slots hint at a new ad format for the search/AEO ecosystem.
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