ChatGPT now shows ads while your image generates, users confirm

gaganghotra_ · x · 2026-11-10

SEO professional Gagan Ghotra posted on X with a screenshot: ChatGPT now shows ads during the image-generation wait, with the message "Here's an ad while we create your image."

OpenAI announced this ad format about a month ago, and it has now started appearing in the wild. Notably, the ad he saw was for dog/pet food while his conversation had nothing to do with dogs — suggesting the ad targeting may not use conversational context. The community has reacted negatively to ads inside ChatGPT, with whether paid subscribers will also see them being a key point of controversy.

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