Coaching AI startups vs consulting for incumbents is a '100x efficiency drop'
alvelda · x · 2026-11-10
A consultant concludes it's easier to disrupt an industry from zero than to sell incumbents AI tools — 'build the AI-native competitor instead.' A startup coach agrees: consulting for an incumbent is like pushing a stalled Yugo with an F1 car, a 'more than 100x efficiency drop.' In one meeting they built a full replacement prototype before the company could even schedule a spec discussion.
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