LukeW mocks AI startup pitch escalation: 'oh crap, we're SaaS'

LukeW · x · 2026-11-09

Luke Wroblewski pokes fun at how AI startups escalate their self-description: "not just a wrapper, we're a harness... not just a harness, we're an app... not just an app, we're cloud services. Oh crap, we're SaaS." A sharp four-line satire of the industry's positioning inflation that always circles back to traditional software.

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