SEO teardown: how Dub (DR 82, $20M+ paid out) can win "best affiliate programs" with 6,000 monthly searches

iannuttall · x · 2026-11-09

SEO veteran Ian Nuttall published a full growth teardown of Dub, the link attribution platform behind affiliate programs for Framer, Perplexity and Polymarket. Framer alone pays $900K/month through Dub Partners, and Dub has paid out over $20M. With a Domain Rating of 82, a marketplace of 399 affiliate programs, and AI answers already citing it for 4 of 5 link-shortener queries, Dub hasn't yet ranked for "best affiliate programs" (6,000 US monthly searches, difficulty 6) — Nuttall argues programmatic affiliate pages from its payout data are the biggest traffic lever, on top of 46K monthly Google visits.

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