OpenAI building ChatGPT analytics tool tracking business mentions and clicks
lilyraynyc · x · 2026-11-06
OpenAI is building an analytics tool that lets businesses see how often they appear in ChatGPT conversations, widely seen as an early "ChatGPT Search Console."
- It tracks daily impressions (times a business appeared in responses) and clicks (visits to the business's site), shown as charts.
- Part of a larger Business Hub, available only to ownership-verified businesses (e.g., connecting a Shopify store); early steps were spotted in August and a launch banner has now appeared.
- No prompts, user data, or competitor rankings are shown, but combined with external prompt-tracking tools it offers accurate first-party validation of GEO/AEO strategies.
Related event: OpenAI Testing ChatGPT Analytics Tool for Brands(2 posts)→
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