Oboe pivots after 2-year AI tutoring product flops, relaunches as curated AI games
omooretweets · x · 2026-11-05
Oboe founder Nir Zicherman publicly post-mortems the startup: the first version, built over two years as personalized AI tutoring, failed for two reasons—strategic choices left it undifferentiated in the LLM era, and a utility-first focus gave users little organic incentive to share. An all-new Oboe launches today. Sharer omooretweets calls the pivot a lightbulb moment: the new app offers infinite user-designed but curated puzzles—the opposite of a slop feed—and is one of the only AI mobile apps stealing his screen time from incumbents.
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