"100x more creators are coming": AI will supercharge the attention zero-sum game

signulll · x · 2026-11-02

Signulll predicts every platform will soon see 100x more people trying to become creators with large followings. As AI drives all value up the stack, competition in the extreme zero-sum game of attention will intensify — pushing people to wilder stunts, fabricated content, and copying to grab market share. YouTube search already feels saturated, he warns: "buckle up."

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