WSJ: Apple refused flash deliveries when prices fell, leaving suppliers stuck

firstadopter · x · 2026-10-29

Citing WSJ, firstadopter slams Apple's hardball flash procurement tactics: after ordering at rock-bottom prices, Apple would refuse delivery when flash prices fell, leaving suppliers holding unsold chips custom-made for Apple. Kioxia executives joked they felt like Charlie Brown trying to kick the football while Lucy kept pulling it away.

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