Thousands of developers paid up to $1,000 for his boilerplate he was told wouldn't sell

kylegawley · x · 2026-10-23

SaaS founder Kyle Gawley recalls being told 8 years ago that nobody would pay for boilerplate. Thousands of developers have since paid up to $1,000 for his. The reason: developers have better things to do than rebuild scaffolding—smart people buy back their time to focus on higher-paying work. A useful case study for indie hackers selling 'unfinished' products.

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