'AI Doesn't Matter'? Legacy Businesses May See Zero Productivity Gains
mcraddock · x · 2026-10-23
Riffing on Nicholas Carr's famous 2003 HBR essay 'IT Doesn't Matter,' the author draws a parallel: infrastructural technologies become commoditized as they saturate. His claim for AI: legacy businesses burdened with technical debt may see zero or even negative productivity gains, while only new companies with clean stacks get to accelerate. A contrarian take worth reading against the prevailing 'AI boosts everything' narrative.
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