'If doing stuff is easier why are we busier?' — one word: Jevons

willcb · x · 2026-10-22

To the question 'if doing stuff is easier now, why are we all more busy?', willcb answers with two words: 'bro jevons'. The Jevons paradox explains it — efficiency gains don't reduce effort, they expand total demand.

A one-liner that neatly captures the core tension of the AI productivity debate: easier tasks mean more tasks, not more leisure.

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