LlamaIndex marketer's cold outreach: door-to-door Arsicault croissants for founders
llama_index · x · 2026-10-21
LlamaIndex's marketing lead shares her favorite cold outreach: ahead of YC and a16z speedrun demo days, she built custom boxes of Arsicault croissants (the famous line-out-the-door bakery) plus merch and credits, and hand-delivered them to founders' offices. Her takeaway: showing up with pastries is the fastest way to make friends — a concrete playbook for developer-targeted brand activations.
Related event: LlamaIndex Delivers Croissant Gift Boxes to Win Over Startups(2 posts)→
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