Meta Muse now recommends products directly — and AEO starts with your accessibility tree
MxMnr · x · 2026-10-20
Rob Hoffman shows Meta Muse recommending his client's product as "the best option on the market" and pushing signups—even trash-talking its biggest competitor, which he calls the future of AEO. His lead optimization of 11: update your page's accessibility tree, which is how Muse reads your site—add aria-labels to icon buttons, name labels to every form field, and descriptive alt text to images. The discoverability game is changing fast.