BMW i7 TV ad uses a 3D digital twin to seamlessly match the real car

chris_zerolight · reddit · 2026-10-19

A Reddit post showcases a BMW i7 TV advert built with a 3D digital twin of the car, allowing the CG vehicle to perfectly match the real one in live-action footage. The embedded video content could not be loaded here; see the original post for the ad itself. It's a concrete example of digital-twin workflows landing in high-end automotive advertising, with reference value for brand marketing and production teams.

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