He designed a nose guard for his dog, gave it away — now 500 dogs wear one
ragswag · hn · 2026-10-15
A popular HN post: the author designed a nose guard for his own dog and initially gave it away for free. One year on, 500 dogs wear one, and it has grown into a small independent business (Snout Cover), with a full year-in-review writeup.
A textbook indie-maker arc: solve a small personal problem, give the product away to build goodwill, then turn demand into a sustainable side business.
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