KOLs slam brand's T-shirt slogan as 'Machiavellian rise-and-grind evil'
eliano · x · 2026-10-15
eliano amplifies jakewoolf's takedown of a brand's summer merch: beyond the "ugly blue," the slogan patch is called "some of the most Machiavellian rise and grind evil" ever read, and the company is branded morally reprehensible and desperate to seem cool. Light drama with little substantive detail.
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