AI social game Status cut inference costs 95% while users play 96 min/day

heyshrutimishra · x · 2026-10-15

Status, an AI social simulation game by Wishroll, reports 500K+ DAUs, 1h36m average daily playtime, and tens of millions in annualized revenue. Facing unsustainable inference costs, it partnered with Inworld on model selection, prompt structuring, and content-quality testing to cut AI costs by 95% while maintaining or improving quality — a case study in affording consumer AI obsession.

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