Creator slams AI-generated ad briefs that kill good products' growth

yihui_indie · x · 2026-10-14

Indie creator @yihuiindie calls out client briefs that are obviously AI-written: no product hooks for KOCs, zero internet sensibility, written by people who don't understand AI. His takeaway: early-stage growth marketing deserves founders' hands-on attention, not AI-generated boilerplate briefs.

Related event: KOC Slams AI-Generated Brand Briefs for Lacking Product Insight(2 posts)→

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