Google Labs head Josh Woodward: every company needs people whose job is the frontier

DynamicWebPaige · x · 2026-10-14

On Lenny Rachitsky's podcast, Google Labs/Gemini App/AI Studio head Josh Woodward argues every company now needs a dedicated frontier team—people with eight $200/month subscriptions plugged into the hive mind, with org design that lets them exist.

The episode covers fastest-rising skills, where the best ideas come from, spotting PMF early, keeping a list of what's 'almost possible', and three rules for standing up an internal labs team.

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