Consumer App Traces Sell for $40-120 Each as CAC:LTV Becomes CAC:Data Value
boringmarketer · x · 2026-10-13
A quoted post reveals that production traces from consumer apps are selling for $40-120 per trace, with buyers actively sourcing them — "the market is nuts." Reposter boringmarketer spins a new playbook: ship a bunch of apps, put performance-marketing spend behind them on Meta, and rethink the return metric — the new ratio is CAC : Frontier Data Value instead of CAC:LTV. User traces themselves are the payoff, turning apps into data-acquisition machines.
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