Meta Muse's retention nearly matches ChatGPT, D7 tops 30%: Sensor Tower

deedydas · x · 2026-10-12

Citing Sensor Tower data, deedydas reports that Meta's AI app Muse shows retention almost as good as ChatGPT: D7 retention above 30%, higher than ChatGPT, with D14 at 22%, just below ChatGPT.

Muse hasn't reached the elite D14 tier of WhatsApp (67%), YouTube (59%), Instagram (54%), or TikTok/Snap (37%), but it's already one of the highest-retaining AI products.

Related event: Meta Muse Retention Nears ChatGPT, Sensor Tower Data Shows(3 posts)→

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