Jobs called it a disease: thinking the idea is 90% of the work
CSProfKGD · x · 2026-10-10
A repost riffing on Steve Jobs' famous take: believing the idea is 90% of the work and handing the rest to others is a "disease." The post paints Jobs' picture of a real team — an old man, a coffee can, and ugly rocks tumbling all night until they polish each other. The idea that goes in is not the one that comes out: execution friction is itself the creative process, a point worth revisiting when everyone can now generate ideas with AI.
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