SEO tip: your site name must exactly match your Google Business Profile for AI local packs

lilyraynyc · x · 2026-10-07

Local SEO expert Lily Ray shared a practical tip at #SEOIRL: your website should contain your business name exactly as it appears in your Google Business Profile (including capitalization), so Google pulls the right local business information into AI local packs.

A cheap consistency fix worth doing for any local business relying on AI search visibility.

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