Marketers ask: how do we pitch offers to users' AI agents instead of users?

iamthebulk · reddit · 2026-10-06

A Reddit marketing practitioner raises a new question: as more tech-forward users let AI agents summarize emails and extract pending items, how can a business get its discount codes and new-collection offers included in what the agent presents? The author acknowledges agents stay loyal to user instructions, and asks whether an agent could forward a request — an early discussion of agents as a new marketing surface.

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