AI meme of the day: 'EAU DE FLUX', a perfume for the flow-field crowd

miniapeur · x · 2026-10-06

A classic piece of AI-circle humor: someone pitched a joke startup called "EAU DE FLUX" — a perfume for the Flux image model, marketed as "the fragrance of a flowing field," riffing on diffusion models' flow fields. Pure meme value.

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