threepointone urges AI company devrels to drop performative posting and be themselves
threepointone · x · 2026-10-05
Cloudflare engineer threepointone publicly called on AI companies' developer advocates and frequent posters to stop posting in the performative style of the "zirp years." He argues the polished facade is a red flag that paints them into a corner, and urges them to communicate in a natural, curious, and funny voice instead.
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