Breakout products fail on their own execution, not fast-follower copies, argues willcb
willcb · x · 2026-10-04
willcb pushes back on the narrative that pioneering products get killed by fast followers: category-defining breakout products usually fail because of their own execution issues, not from being outcompeted by quick copies. In the quoted tweet he adds that Clef costs 6x more than Jev, so winning a comparison with a pricier model proves little.
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