UK Design Industry Leaders: Don't Fear AI, It's 'the Intern in the Office' Not a Replacement

nordicinst · x · 2026-10-02

Per The Guardian, UK industry leaders say designers shouldn't feel threatened by generative AI. Design Council CEO Mat Hunter says designers are using AI to add value and overall employment should keep growing; Design Business Association CEO Deborah Dawton argues skill, experience, empathy and deep sector understanding protect great designers, with AI acting as 'the intern in the office' rather than a replacement for skilled staff.

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