Sites Hit by Google for Scaled AI Content Mirror Pre-2023 Freelance Content Farms

sanderssays · x · 2026-10-01

SEO practitioner Lily Ray observes that the sites currently being hit by Google for scaling low-quality AI content are producing many of the exact same page types and templates that companies scaled with freelance writers before 2023 — history repeats itself.

A reminder for AI content SEO teams: the pattern being penalized is scaled low-quality content itself, not whether AI was involved.

Related event: Google Penalizes Low-Quality AI Content Sites Using Old Outsourced-Writer Playbook(2 posts)→

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