Sora API Shuts Down While Kling Makes Real Revenue: Viral Demos Don't Build Businesses

lmoroney · x · 2026-10-01

Laurence Moroney argues that Sora's API shutting down while Kling brings in actual revenue proves a point: viral demos don't make a business, repeatable workflows do. The winners in AI film, he says, will treat the model as an instrument artists play — not a button they press.

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