From PLG to ALG: agents now buy products, first Agent-Led Growth event set for Oct 7
lavanyaai · x · 2026-09-30
As AI agents start buying and using products on behalf of humans, the natural evolution from PLG is ALG (Agent-Led Growth), argues heymikasagi. The first ALG event, hosted by @2027dev on October 7 at 6pm, features operators who have designed agent-first growth funnels: Jay Sahnan (growth engineer, Browserbase), Lavanya (former VP growth, W&B), and Lukas B (product marketing, Apify). Organizers are soliciting demos and insights from others working on ALG.
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