Personal AI assistants now cost $3k-$7k per user per year — here's where startups should attack
illscience · x · 2026-09-27
illscience shares first-hand data: personal AI assistants currently run $3,000-$7,000 per user per year depending on scale effects, vertical integration, and model choice.
Key takeaways:
- Consumer subsidies will decide winners — users don't care about privacy, they want utility for free.
- Model costs are deflating but not fast enough for most startups; the dark horse is computer-use costs dropping 100x via a Jevons-style effect.
- A contrarian play: build an expensive, narrowly focused agent combining proprietary data supply with a unique point of view.
- Social agents are wide open, hinging on one design challenge: increasing group-chat cohesion without feeling invasive. A working version would attract an avalanche of capital.
- Verticals like financial services have LTVs that outweigh subsidies and sit outside incumbents' near-term focus — "Credit Karma as an agent beats Credit Karma as an app."
Author's verdict: very early days — possibly the MySpace era of social or iPhone-in-2010 moment.
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