GrowthXAI founder's birthday essay: from immigrant cafeteria to building belonging
santilli · x · 2026-09-26
Marketing founder santilli shares a birthday reflection: arriving from Brazil at 11 without English, navigating cafeteria isolation, channeling that fear into observing people and building things. Teaching himself design and landing his first paying client as a teen shaped his philosophy of creating value and letting the right people find him. He now builds that "table" at GrowthXAI, helping companies define what they stand for, while admitting the impostor fear never fully went away.
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